Sports footwear segment: prospects and new opportunities.
Some brands are leaving, others are coming.
In 2022, 13 new fashion brands appeared on the St. Petersburg market.
Current models of spring-summer 2023
Lavender-violet tenderness. Pistachio ice cream. In the colors of the sky - from blue to blue. Summer sneaker marathon. Loferomania. Boots and ankle boots for spring
Trends
Ankle boots, Chelsea boots and Cossacks. The main trends of the autumn-winter 2023/24 season
Service in the store: successes and mistakes
They depend on whether the company has a systematic approach to staff training.
Motivation program
Effective methods that will help increase the effectiveness of sellers.
budget question
How to implement sales funnels in the shoe business?
Footwear is moving into the apparel segment
What should be considered when expanding the assortment of a shoe store through clothing?
Digital technologies
Mailings in messengers, collaborations and video content. An expert recommends betting on this if you want to increase the number of customers.
New collections and new plans
The brands participating in the EURO SHOES exhibition talk about their new products.
Turkish companies on EURO SHOES
Turkey is increasing exports. The potential of the leather and footwear industry allows to increase it by 1,5-2 times in the coming years.
EURO SHOES PREMIERE COLLECTION
The leading international exhibition of shoes, bags and accessories took place in Moscow from 20 to 23 February at the Expocentre.
Expo Riva Schuh & Gardabags
The Italian exhibitions felt the return of business activity.
SPORT CASUAL MOSCOW
In mid-January, Moscow hosted the 16th exhibition-presentation of sports, tourist and casual clothing and footwear.