The first Casa Loewe boutique opened in Paris.
Spanish luxury brand Loewe has opened its first boutique, Casa Loewe, in France on Avenue Montaigne, Paris's most prestigious shopping street.
November 13, 2025 174
Golden Goose is being acquired by Chinese company HSC – HongShan Capital for 2,5 billion euros.
Negotiations that could lead to the transfer of luxury sneaker brand Golden Goose from its current controlling shareholder, British fund Permira, to Chinese fund HSC – HongShan Capital are nearing completion, writes…
November 12, 2025 514
Marc Jacobs and Dr. Martens unveiled a new version of the Kiki boots.
Marc Jacobs and Dr. Martens have released an updated version of the Kiki boots, which have been a signature piece of Marc Jacobs' collection since 2016.
November 12, 2025 540
Converse x Vaquera's new collaboration features sneaker boots
The sneaker-boot trend is driven by Converse's new collaboration with New York brand Vaquera. Vaquera's penchant for outrageousness plays into Converse's hands, and with this young brand, they're once again highlighting their…
November 12, 2025 391
The dispute between the tax authorities and Ralf Ringer continues.
Federal Tax Service Inspectorate No. 15 for Moscow filed a lawsuit in the Arbitration Court against Ralf Ringer Production LLC, a subsidiary of the shoe retailer Ralf Ringer, seeking 1,28 billion rubles. As Andrey Berezhnoy, the company's CEO and owner, told Kommersant, the claim is related to…
November 11, 2025 674
Online second-hand platforms are investing in product authentication.
The latest high-profile lawsuit—Dior's case against luxury stock marketplace Showroomprivé—has forced online platforms to pay even closer attention to the authentication of luxury brand products they list on…
November 11, 2025 462
EKONIKA launched a campaign in support of its holiday collection.
Footwear and accessories brand EKONIKA supported the launch of its New Year's collection with a space-themed advertising campaign, "Once Upon a Time in the Universe."
November 11, 2025 514
The US has postponed tariff increases on Chinese shoe imports for a year.
American footwear companies have received a one-year deferment on increasing tariffs on footwear imports from China. An executive order published on the White House website clarifies that the US will suspend "increased reciprocal tariffs" on imports from China until 00:01 AM.
November 10, 2025 774
Tanners champion leather as a sustainable material at COP 30
The COP 30 climate summit begins in Brazil. Tanners are demanding a rethinking of natural leather and its recognition as a sustainable biomaterial that supports a circular economy.
November 10, 2025 636
Analysts at the Honest Sign system report an increase in sales of felt boots, ugg boots, and mukluks.
According to the Honest Sign, a system for monitoring goods subject to mandatory labeling, sales of faux- and real-fur felt boots—ugg boots and mukluks—have increased 2,2-fold, with 836 sold since the beginning of the year.
November 7, 2025 860
PUMA's revenue in Q3 2025 fell by 10,4%.
Puma reported a 10,4% decline in revenue for the third quarter of 2025 to €1,96 billion, due to a strategic reset.
November 7, 2025 908
The number of retail projects in the fashion segment is declining
According to NF GROUP, in the first nine months of 2025, only six new players developing retail businesses entered the Russian fashion sector. This is half the number seen last year…
November 6, 2025 1038
The Lamoda x Hikes collaboration featuring Ilya Kutoboy has been released.
Lamoda and Russian brand Hikes have launched a collaboration and invited artist Ilya Kutoboy to collaborate.
November 6, 2025 1111
Footwear price growth in 2025 will remain at the level of inflation
Price increases for footwear and clothing in Russia for the first three quarters of 2025 were in line with inflation – 6% and 9%, respectively, Kommersant reports, citing analysis from the My…
November 6, 2025 1119
A major Hollywood shopping mall is expected to open in St. Petersburg.
The Hollywood shopping mall is expected to open in St. Petersburg on November 27. At 60 square meters, it's the largest shopping center to open in the Northern Capital in the last 10 years.
November 5, 2025 1118
Clarks launches concept store network for its Cloudsteppers line
Clarks will open dedicated concept stores for its Cloudsteppers line in the US and Southeast Asia. The first two stores will open in Shah Alam and Kuala Lumpur, Malaysia, in November, with more to follow in December…
November 5, 2025 898
Timberland boots come out with a patchwork upper!
Timberland's signature six-inch patchwork upper boots are the result of a new collaboration between British brand Timberland and American streetwear brand…
November 5, 2025 933
Coats Group completes $770 million acquisition of OrthoLite
Coats has become a "super-tier two" footwear component supplier after completing its $770 acquisition of premium insole maker OrthoLite.
November 1, 2025 1241
China and the US have agreed to a trade truce.
During their first face-to-face meeting in six years, US President Donald Trump and Chinese President Xi Jinping reached a trade truce, halting the recent escalation of the trade war over rare earth elements, writes…
October 31 2025 1284
Reebok opens headquarters in London
Reebok has opened its European headquarters in London and appointed Marc Le Roux as the new regional general manager of Reebok Europe.
October 30 2025 1181
Adidas Originals and Wales Bonner have unveiled a new version of the Karintha Lo silhouette.
The third collaboration between German sports brand Adidas Originals and British brand Wales Bonner has been released. The iconic sneaker silhouette with its trendy thin sole is now available in a satin version…
October 30 2025 1215
Adidas boosts sales by strengthening its running shoe category
Adidas achieved net sales of €6,6 billion (+12%) in the third quarter of 2025, driven by strong sales of running and football shoes, writes…
October 30 2025 1338
Christian Louboutin has updated the design of its Toronto boutique.
Christian Louboutin has updated the interior of its Toronto boutique, which opened in 2016. The boutique occupies two floors and covers 609 square meters.
October 29 2025 1237
Rendez-Vous unveiled its winter collection advertising campaign
The advertising campaign for the multi-brand chain of footwear, clothing, and accessories stores Rendez-Vous highlights the clothing collection of the French brand Maison David, which is also featured in the assortment…
October 28 2025 2321
EKONIKA opened a space in Moscow's Tsvetnoy Department Store.
On October 24, a new space for the footwear and accessories brand EKONIKA opened in the Tsvetnoy concept department store in Moscow. The store's retail space is 137…
October 28 2025 2362
Türkiye has imposed a ban on the import of footwear by postal and courier services.
Turkey's Ministry of Trade has imposed restrictions on the import of certain goods, including footwear, by postal and courier services due to security concerns, writes...
October 28 2025 2160
Prada Group sales rose in the first nine months of the year
Italy's Prada Group reported a 9% year-over-year increase in net revenue for the first nine months of the year. This was driven by a 41% year-over-year increase in Miu Miu retail sales for the…
October 27 2025 2061
Lacoste opened its first store in Orenburg.
The first store of the French sportswear brand Lacoste opened in the Marmelad shopping center in Orenburg. The store offers women's and men's clothing, footwear, and accessories. Clothing accounts for 65% of the product range,…
October 24 2025 2289
RBC has determined the "TOP 500 Russian fashion brands."
RBC Market Research has released its 2025 ranking of Russian fashion brands, "TOP 500 Russian Fashion Brands," and named the leaders in the segment.
October 24 2025 2590
Taiwan's 'Synthetic Leather Factory' Accused of Serious Environmental Violations
Taiwanese manufacturer Synthetic Leather Factory has been charged with leaking toluene, a toxic and flammable solvent, and systematically cheating on the materials it uses.
October 23 2025 1923
Balenciaga has launched a new advertising campaign
Balenciaga has released an advertising campaign under the direction of its new creative director, Pierpaolo Piccioli.
October 23 2025 2322
British company Glide Soles produces galoshes for sneakers.
British company Glide Soles produces sneaker galoshes that not only provide moisture protection but also allow you to style your favorite shoes in a new way.
October 22 2025 2349
Arklyz Group acquired Gabor
A year and a half after acquiring the German brand Lloyd, the Swiss Arklyz Group is acquiring another popular German shoe brand…
October 22 2025 2487
Sotheby's to auction another Hermès bag belonging to Jane Birkin
Sotheby's announced Tuesday that one of Jane Birkin's Hermès Birkin bags will be auctioned on December 5 in Abu Dhabi, months after the record-breaking sale of an original Birkin bag for $8,6 million.
October 22 2025 2386
The third collaboration between Carel and Parisian designer Alphonse Maitrepierre is coming out.
French fashion house Carel has released its third collaboration with designer Alphonse Maitrepierre. The "En plein cœur" collection will be released for the Spring/Summer 26 season and was already presented at Fashion Week in…
October 21 2025 1331
Footwear supply chains remain global
Of every 100 pairs produced worldwide, only two are produced in Europe—that's the current state of the global footwear industry. Back in the 80s, the Old World accounted for more than a third of the world's...
October 21 2025 2085
Street Beat launched a campaign in support of the winter collection of TM STREETBEAT
The Street Beat chain of stores is unveiling a new advertising campaign dedicated to the winter collection of its private label, STREETBEAT. The main character is popular Russian rapper Rakhim (Rakhim Abramov), who is also considered…
October 20 2025 2047
Shoe exhibitions become platforms for discussion
Euro Shoes was one of the first to announce the need to transform the project in August 2025, strengthening the exhibition's discussion component as part of its Business…
October 20 2025 1951
Adidas has released sneaker boots.
Adidas has added a sneaker shoe based on the popular Adidas Superstar silhouette to its collection! The new model combines elements of the retro 1970s Superstar with those of the discontinued…
October 17 2025 2326
Galeries Lafayette to open its first department store in Mumbai
French luxury department store Galeries Lafayette will open its first store in Mumbai, India's financial capital, in November. The five-story, 8400-square-meter store will feature approximately 250 luxury and designer brands…
October 17 2025 2150
How the US-China trade war is changing the global footwear market
China's footwear exports are declining. From January to August 2025, exports fell by 2,0% in volume to 6,05 billion pairs and by 8,8% in value to $28,9 billion compared to the same period last year, according to…
October 16 2025 1906
Birkenstock acquires its Australian distributor
Birkenstock is acquiring its longtime Australian distributor "to ensure a smooth transition of power" for the two founders of Birkenstock Australia, Marcel and Manuela Goerke. Terms of the deal are not being disclosed, writes…
October 16 2025 2227
Lamoda is collaborating with EMU Australia.
This week, the marketplace and the Australian brand unveiled an exclusive leopard capsule collection, which includes women's genuine sheepleather ankle boots (uggs), sheepleather outdoor slippers (mules), headphones, and children's leopard-print boots.
October 16 2025 1577
Ferragamo has revisited its signature "Vara" bow in a global campaign.
Salvatore Ferragamo has launched a campaign dedicated to his signature shoe design detail – the Vara bow.
October 15 2025 1572
EKONIKA opened its flagship store in Almaty with a redesigned design.
On October 14, the new flagship store of the footwear and accessories brand EKONIKA opened in Almaty, at the Dostyk Plaza shopping center. The retail space is 134 square meters. The store is the first EKONIKA flagship to open in Kazakhstan in the renovated…
October 15 2025 1563
Giuseppe Zanotti is bringing back the iconic Fishbone sandal.
Giuseppe Zanotti is bringing back the iconic Fishbone sandal silhouette to its current collection. A limited edition of the updated Slim model, made famous by its appearance on "Sex and the City," is available…
October 14 2025 1616
The US faces a new threat to increase tariffs on imports from China.
On Friday, Donald Trump threatened a round of "massive tariff increases" on Chinese imports into the United States. The latest threat stems from the rare earth metals dispute. Trump claimed China wants to impose export controls, calling the move a "trade…"
October 14 2025 1446
Lineapelle departs for Shanghai and Guangzhou
The international Italian leather fair Lineapelle has embarked on a world tour. The first events, a series of private talks on the theme "High Design: Creating a Future Between Italy and China," are taking place in Shanghai and…
October 13 2025 1165
French shoe brand Minelli is under external management.
Minelli, which had been under external administration since 2023, has entered a new phase of protection.
October 10 2025 1750
Loewe and On Running Collaborate
The two brands collaborated to develop the Cloudsolo sneaker. The new shoe combines the engineering of Swiss sneaker brand On with the aesthetics of the Spanish fashion label…
October 9 2025 1992
Miu Miu presented an interesting shoe collection for the Spring-Summer 26 season.
Miuccia Prada's new collection debuted at Paris Fashion Week on October 6. It included a line of shoes that paired perfectly with the somewhat utilitarian womenswear looks, including sleeveless robes with…
October 9 2025 2012
Sellers of labeled goods must install the TS PIoT software module by 2026.
Starting January 7, 2026, all labeled goods will need to be verified using a special module of the TS PIoT – a software package for verifying product information, reports…
October 9 2025 2043
'Undetectable workshops' of counterfeit goods are spreading in China
A new generation of counterfeiters is emerging in China's manufacturing hub along the Pearl River. Small, independent, and discreet workshops operate outside traditional chains. They produce high-quality replicas of fashionable goods in the mid- to high-end segments.
October 8 2025 1983
Chanel's Spring/Summer 26 collection was shown in Paris.
Mathieu Blasi's debut collection for Chanel, unveiled in Paris on Monday, reimagined classic shoe styles from the French fashion house.
October 7 2025 2739
Transparent shoes were the hit of Loewe's spring/summer 26 collection.
The first collection by the duo of designers Jack McCollough and Lazaro Hernandez, founders of Proenza Schouler, who recently took over the creative atelier at Loewe after Jonathan Anderson left the brand for Dior, was presented at Fashion Week in…
October 6 2025 2765
Versace x Onitsuka Tiger to release collab in spring 2026
Another collaboration between luxury and mass market is on the horizon. Italian luxury brand Versace and Japanese sneaker brand Onitsuka Tiger have announced…
October 6 2025 2830
Birkenstock makes its debut in the sneaker segment!
German footwear brand Birkenstock, widely known for its signature cork-soled sandals and clogs, has released sneakers in collaboration with French shoe designer Denis Thibault…
October 3 2025 2862
A Chanel boutique in Paris was robbed again.
In the midst of Paris Fashion Week, a Chanel boutique was attacked by robbers. Three thieves in a red sedan reversed into the window of the store, located near the square…
October 2 2025 2959
Louis Vuitton showed layered shoe looks at Paris Fashion Week.
Louis Vuitton's Spring/Summer 26 collection reimagines house slippers with interesting colorways and paired with socks made from unexpected, chic materials, such as silver-embroidered brocade, chiffon, and…
October 2 2025 2850
Jonathan Anderson's debut collection for Dior was shown at Paris Fashion Week.
Yesterday, at Paris Fashion Week, the New Look from Dior was unveiled, which the house's new creative director, Jonathan, was scheduled to present in the Spring/Summer 26 collection show.
October 2 2025 1917
PETER KAISER - the best brand of 2025!
"CAPRICE Schuhproduktion GmbH has received a certificate for awarding PETER KAISER the title of "Top Brand 2025".
Soho Fashion: 20 years of sustainable growth in a changing world. Exclusive interview with founder Jacob Tresckow
In the context of global changes in the fashion retail market, many distributors have faced serious challenges. SOHO Fashion is one of the few companies that has not only maintained its business, but also found new growth points. On the eve of the company's 20th anniversary, its founder Jacob Treskov told Shoes Report about the path taken, the lessons of the crises and plans for the future.
Shoes Style is back on the cutting edge! Interview with the finalist of the international competition of shoe and accessory designers Egor Sorokin
On May 14, the annual International Competition of Footwear and Accessories Designers Shoes-Style was held again in Moscow. The competition, which has been organized for many years by the A.N. Kosygin Russian State University, presents collections of students from universities, colleges, and technical schools that train in the field of design and construction of footwear and accessories.
Salvatore Ferragamo's Shoes Inspire Pastry Chefs
Italian confectioners have created cakes that are exact copies of six legendary pairs of shoes from the archives of the Italian "Shoemaker to the Stars" maestro Salvatore Ferragamo. They were presented in the 10_11 restaurant of the Milan hotel Portrait Milano, which is part of the hotel management company owned by the Ferragamo family.
How Pareto's Law Works in a Shoe Retail Store
Analysis of the company's performance is an important quality of a manager. Many indicators in the retail business are subject to analysis, primarily - sales planning and inventory balances, KPI performance by employees, the effectiveness of marketing campaigns, the number of sellers, their work schedules and many other factors that affect the final result of the store. In this material, SR expert on increasing sales in shoe retail Evgeny Danchev, using the Pareto principle, understands the reasons why revenue and volumes of goods sold are distributed very unevenly between weekdays and weekends. The author is confident that the Pareto principle is indispensable in the systemic analysis of sales management efficiency and sales results. But it is important to apply it correctly and interpret its meaning.
Clarks: 200 years of quality, style and innovation
In 2025, the legendary British brand Clarks celebrates its 200th anniversary – an impressive milestone that demonstrates its enduring relevance, impeccable quality and global appeal.recognition of the brand. Since its foundation in 1825, the company has not only created shoes, but also set the standards for comfort and style, remaining a symbol of British craftsmanship and innovation.
The cyclicality of fashion and its impact on the financial results of the fashion business
Stylists and experts never tire of telling both professionals and ordinary consumers of goods and services in the fashion industry that fashion develops cyclically. The cyclicality of fashion has a significant impact on the financial results of the fashion business, since it dictates periods of demand and decline and determines which goods will be in demand at a certain moment. SR expert in assortment planning and management Emina Ponyatova talks about which aspects of the cyclicality of fashion should be taken into account by shoe retailers in their work, and how they affect the financial performance of the business.
Euro Shoes – on a new premium platform!
The leading international footwear exhibition Euro Shoes premiere collection will be held from August 27 to 30, 2025 at a new premium venue in Moscow - the Congress Center of the World Trade Center on Krasnopresnenskaya Embankment.
Main trend themes for footwear and bags collections for the fall-winter 2025/26 season
Whatever aesthetics your collection adheres to - craft heritage, elegant minimalism inspired by traditions or, conversely, futuristic forms - if your customer strives to be fashionable and you need to regularly update your assortment with current trendy novelties, pay attention to the design trends, models and details of women's shoes and bags in the fall-winter 2025/26 season described in this article. To prepare it, the author used materials from the international trend bureau Fashion Snoops, which is a source of commercial forecasts for the seasons ahead, and current trend analytics of key events in the fashion industry around the world: industry exhibitions, shows, shows.
How to preserve a retail business in the fashion market in the era of marketplace hegemony?
The fashion segment has become the leader in e-commerce on the Russian market in the last few years. And, of course, this trend has affected the financial results of offline retail stores, which have suffered significant losses in revenue and profit. Not every retail business can withstand price wars with marketplaces, and with each new sales season, the fight for customers will only intensify. SR expert on increasing sales on the fashion market Evgeny Danchev talks about what can be done in such a tough situation and what effective strategies to use to save a retail business.
How a fashion brand can get into ChatGPT recommendations
Experts say ChatGPT could become a shoe search tool and even a style consultant. According to a report from Dutch payment company Adyen on retail, more than a third of shoppers worldwide are already using AI.
Shoe factories in Russia are closing one after another
The shoe industry in Russia is in a severe crisis situation. A number of Russian shoe manufacturers have announced the cessation of their activities this year.
Heading towards Moscow - development of the MASCOTTE chain in a new concept
The brand of shoes, clothing and accessories Mascotte continues to actively develop the network in a new concept. Updated spaces appeared in Moscow in the VEGAS KASHIRSKOE shopping center on the 1st floor (area more than 300 m²) and the Vesna shopping center on the 1st floor (area more than 400 m²). By the end of 2024, openings are planned in the Botanica Mall mixed-use complex on the 1st floor (area more than 400 m²) and in the ODIPARK shopping center on the 1st floor (area more than 300 m²). In 2025, the brand plans to continue to expand its network of branded salons in a new concept through consistent and methodical openings in new shopping centers and rebranding of current salons with relocation to larger areas.
Global footwear production down by 1,5 billion pairs in 2023
According to statistics from the World Footwear Yearbook 2024, the annual analytical bulletin of the Portuguese Footwear Association, global footwear production fell by 6% last year to 22,4 billion pairs. And global footwear exports decreased by 9,1% year-on-year, to 14 billion pairs, writes Worldfootwear.com.
MUNZ Group: Five common mistakes when searching for line personnel
Mistakes in personnel selection are costly for companies. The time spent on searching, the investment of money in organizing recruitment and the lack of salespeople in the store increase the value of each correctly selected employee and increase the cost of an error. Munz Group HR Director Ekaterina Ananenkova talks about the most common mistakes.
We are waiting for you at the Euro Shoes exhibition on August 26-29
The international exhibition of footwear and accessories Euro Shoes premiere collection starts in Moscow next Monday. Euro Shoes will be held in the capital's Expo Center from August 26 to 29 in alliance with the leading international clothing exhibition CPM Moscow. In one place and on the same dates, both exhibitions will bring together a large number of visitors, buyers and fashion industry professionals from Russia and the CIS countries.
Making the right diagnosis. 10 ways to quickly identify your customers' "pains"
Have you ever thought about how your offer on the website of an online store, on marketplaces is perceived by the buyer? How deeply and well do you know the needs of your target audience and the fears of your customers? SR expert in digital marketing and creating a unique brand selling proposition Tatyana Vasilyeva answers these questions and also gives recommendations on how to avoid typical mistakes in the product card, how not to make a description, photos and videos, and how to avoid unnecessary expenses in the design of your product.
EXTR4 - a new shoe brand from Italy at the EURO SHOES exhibition
Imagine a world where the barriers between urban style and athletic performance disappear, where shoes become more than just an accessory, but an integral part of your personality and lifestyle. This is the world of EXTR4, a new shoe brand from Italy created for men and women who live active, full lives.
Five fashionable models of men's shoes: forecast for the autumn-winter season 2024/25
Trend analysts and fashion trend forecasters have already formulated their concepts of what will be worn in the next cold season, having analyzed hundreds of looks from dozens of shows at fashion weeks in Milan, London, New York and Paris. Fashion Consulting Group trend expert Maria Shchennikova has prepared a checklist of fashionable shoes especially for SR. In the previous issue, we gave a selection of five trendy models of women's shoes for the fall-winter 2024/25 season. And in this issue, we will tell you about five trendy models of men's shoes: updated oxfords, loafers with decor, shoes with straps (very reminiscent of the women's model of Mary Jane shoes), minimalist boots, wallabee boots. The article is based on materials from the global online trend bureau FashionSnoops.com.
A fashion buyer's checklist will expand your capabilities in creating an assortment for a shoe store
On the eve of the purchasing season, the buyer’s main task is to prepare for the formation of a new assortment. If we pass this stage efficiently, then we increase the efficiency of our work by at least 2 times, reduce the risk of outsider models appearing in the collection and increase overall liquidity and the share of hits. SR expert on purchasing and sales in the fashion business, Elena Vinogradova, shares recommendations based on her extensive practical experience as a fashion buyer, and has also compiled a checklist especially for readers of the magazine to assess your readiness to purchase a new collection.
Difficulties in recruiting personnel and how to deal with them
Many managers believe that by providing decent wages and good working conditions, potential employees will come to work on their own, and each of them will become an excellent salesperson. Unfortunately, this is not the case: applicants come reluctantly, and in most cases, none of them are suitable for the position of salesperson. Therefore, personnel selection requires a professional approach. SR expert in the field of fashion business management and development Maria Gerasimenko talks about the employee selection algorithm and non-standard methods of searching and interviewing candidates.
Shoe educational program: what shoe soles are made of
“What is the difference between TEP and EVA? What does tunit promise me? Is PVC glue? What is the sole of these shoes made of? ”- the modern buyer wants to know everything. In order not to smash his face in front of him and be able to explain whether such a sole suits him in soles, carefully read this article. In it, process engineer Igor Okorokov tells what materials the soles of shoes are made of and what makes each of them so good.
How to set prices that will earn
Some businessmen still confuse the concept of margin with the concept of trade margins and set prices for their goods, guided solely by the example of competitors. No wonder they go broke! Analyst at the Academy of Retail Technologies Maxim Gorshkov gives several tips and formulas with which you can set not only ruinous, but also profitable prices.
Sales of shoes and accessories: effective techniques for business rhetoric
Which speech modules are effective in communicating with potential and current customers of shoe stores, and which are not, Anna Bocharova, a business consultant, knows.
We form the salary of sellers: expert advice
“How do you charge your consultants for personal or general sales?” Is one of the most popular questions causing a lot of controversy and gossip on the online forums of retail business owners. Indeed, how to properly form the earnings of sellers? But what about bonuses, where to get a sales plan from, do employees allow them to buy goods at discounted stores? In search of truth, the Shoes Report turned to a dozen shoe retailers, but no company wanted to disclose its motivation system - the process of its development was too complicated and individual. Then we asked four business consultants, and finally became convinced that the topic of seller motivation is very complex, because even our experts could not come to a common opinion.
Technology Selling Issues
There is nothing worse than meeting the buyer with the words “Hello, can I help you with something?”, Because the seller works in the store just to help. Criticizing this well-established pattern of communication with the buyer, Andrei Chirkarev, business coach for effective sales and the founder of the New Economy project, shares the technology of truly selling issues with readers of Shoes Report.
The whole truth about Bayer. Who is he and how to become one?
Bayer is no longer a new, but still a popular and sought-after profession. It’s fashionable to be a buyer. Buyers are at the origins of the emergence and development of trends. If the designer offers his vision of fashion in the season, then the buyer selects the most interesting commercial ideas. It is on buyers that the policy of sales of stores and what, in the end, the buyer will wear depends on. This profession is surrounded by a magical fleur, often associated with a lack of understanding of what exactly is the work of a buyer.
Fur, and not only: types of lining
In the production of winter footwear, various materials are used that are designed to retain heat and meet the requirements of consumers: natural sheepleather, artificial fur, artificial fur from natural wool and others. All types of lining fur have their own advantages and disadvantages. Let's consider the properties of each of them.
The best models of Czech shoes of the past
In Soviet times, for shoes from Czechoslovakia sold under the Cebo brand, customers stood in line for four hours and did not regret it, because Czech shoes were considered to be of high quality, comfortable and fashionable. Shoe designer Juraj Shushka shared a photo archive of his collection with Shoes Report magazine, which contains the most interesting Cebo models from the 1940's to the 1980's.
Retail Arithmetic
Before you begin to solve specific problems, you need to find out how accurately all the leaders of your company understand the basic terminology of retail.
How to fire a worker without tears, scandal and trial
Sooner or later, any manager is faced with the need to part with an employee. Properly and on time the dismissal procedure will save the company money, and the boss himself - nerves and time. But why sometimes, knowing that a break in relations is inevitable, we put off the decision for months?
